Google Shopping Ads Existing Vs New Feeds for Product Promotions

Google Shopping Ads Existing Vs New Feeds for Product Promotions

This article delves into the question of whether to add new products to an existing feed or create a new feed when using Google Shopping Ads. It analyzes the advantages and disadvantages of both approaches, providing detailed step-by-step instructions and optimization recommendations. This helps readers make more informed decisions based on their specific circumstances and ultimately improve the performance of their Shopping Ads campaigns. The goal is to guide users in choosing the optimal feed strategy for efficient product management and enhanced advertising results.

Google Ads Tightens Rules on Original Content to Avoid Disapproval

Google Ads Tightens Rules on Original Content to Avoid Disapproval

This article provides an in-depth interpretation of the latest Google Ads policies, emphasizing the importance of original content. It analyzes common reasons for ad disapproval, including access experience, content quality, page relevance, and display issues. Furthermore, it offers targeted correction suggestions and coping strategies to help cross-border e-commerce sellers avoid risks, create high-quality ads, and improve marketing effectiveness. The focus is on understanding the nuances of the policy and practical steps to ensure ad compliance and optimal performance.

Google Ads Guide Four Steps to Remove Landing Page Malware

Google Ads Guide Four Steps to Remove Landing Page Malware

Malware detection on Google Ads landing pages is a common challenge for marketers. This article provides a four-step troubleshooting strategy: technical investigation, tool-based localization, multi-platform detection, and seeking official assistance. It helps you quickly identify the root cause of the problem, remove account restrictions, and restore ad serving. The strategy focuses on pinpointing the source of the malware flag, enabling swift remediation and minimizing disruption to Google Ads campaigns. This systematic approach empowers advertisers to regain control and maintain a healthy advertising presence.

Amazon Sellers Use ASIN Lookup to Cut Ad Costs

Amazon Sellers Use ASIN Lookup to Cut Ad Costs

JiaPlus ERP's ASIN traffic reverse lookup feature helps Amazon sellers overcome advertising challenges. By analyzing competitor traffic, it accurately identifies keywords, optimizes advertising strategies, and improves ROI. This function, linked with Amazon Brand Analytics (ABA) data, provides market insights and keyword expansion, enabling sellers to stand out from the competition. It helps sellers understand where competitors are getting their traffic and which keywords are driving sales, allowing for more effective advertising campaigns and improved product visibility.

Amazon Sellers Risk Listings Over Search Term Abuse

Amazon Sellers Risk Listings Over Search Term Abuse

This article reveals potential Search Term abuse issues faced by Amazon sellers. It details how to identify 'hidden keyword abuse' by reverse-engineering competitor STs and explains the correct usage of STs. Furthermore, it provides practical tips for determining if a Listing is being traffic throttled. The aim is to help sellers avoid operational risks and improve Listing quality and traffic. It covers identifying abuse, proper usage, and spotting traffic limitations, offering valuable insights for optimizing Amazon listings and mitigating potential penalties.

Amazon Sellers Turn to Offplatform Strategies for Growth

Amazon Sellers Turn to Offplatform Strategies for Growth

This article delves into the traffic challenges of launching new products on Amazon and proposes a cost-effective solution: leveraging off-Amazon traffic. It details the advantages, suitable scenarios, advertising models, timing considerations, and cost calculation methods for off-Amazon promotion. Emphasizing the importance of conversion rates, the article shares practical tips aimed at helping sellers efficiently create successful product listings and achieve bestseller status. The focus is on strategically driving external traffic to boost visibility and sales for new Amazon products.

Amazon Sellers Boost Sales with Optimized Landing Pages

Amazon Sellers Boost Sales with Optimized Landing Pages

This article delves into the importance of landing pages for Amazon sellers driving off-Amazon traffic. It highlights how Helium10 Portals enables sellers to quickly create effective landing pages to capture external traffic and improve conversion rates. The article details the steps involved in setting up landing pages and how to continuously optimize them through data analysis to maximize the impact of off-Amazon traffic efforts. By using targeted landing pages, sellers can improve the customer journey and ultimately increase sales.

Douyins Super Product Card Boosts Ecommerce Sales

Douyins Super Product Card Boosts Ecommerce Sales

TikTok Shop is launching the Super Product Card, a paid traffic channel following Qianchuan Search. It utilizes both seeding and product preheating modes to achieve precise 'product-finds-people' targeting, accelerating new product breakthroughs and sustained best-seller performance. Merchants can analyze traffic destinations through the E-commerce Compass to identify suitable products for preheating and capitalize on this new traffic opportunity. This feature allows for targeted promotion and helps drive sales by connecting products with interested users within the TikTok ecosystem.

Amazon Sellers Guide Branding and Ad Strategies

Amazon Sellers Guide Branding and Ad Strategies

This article delves into key techniques for Amazon brand building, advertising strategies, and traffic loop optimization. It covers brand logo creation, store page optimization, off-Amazon traffic channels, and the use of category ads. Through brand defense and offensive strategies, along with alternative advertising tactics, it helps sellers stand out in the Amazon marketplace and maximize profits. The article provides practical insights on how to create a strong brand presence, effectively utilize advertising tools, and build a sustainable traffic ecosystem for long-term success on Amazon.

Tiktok Expands Global Ecommerce and Monetization Efforts

Tiktok Expands Global Ecommerce and Monetization Efforts

This article delves into the current state of TikTok globally, its traffic channel distribution, monetization methods, and how to integrate it with Shopify independent websites to build a growth engine for cross-border e-commerce. It focuses on analyzing TikTok's traffic sources, key metrics, monetization models, and promotion methods. The aim is to help cross-border e-commerce sellers seize the traffic dividend of TikTok and maximize commercial value. It provides insights on leveraging TikTok for business growth and driving sales through effective strategies.